Book review of Eckhart Tolle: A New Earth

I know that it’s a little late to be writing a review on the most popular book of 2008 but I felt that I want to be part of spreading the message about this book. The book that I am referring to is Eckhart Tolle’s A New Earth. For those who have yet to hear about A New Earth, it took the world by storm in 2008 after landing on Oprah’s book club. She believed in the overall philosophy so much that she went on and promoted the book regularly on her show, even setting up webcasts workshops with the author.

Now if you haven’t read the book and are wondering what the hype is all about, then all I can tell you is that it’s about change! Changing the way we currently think and react to situations. Changing our conscious way of thinking through our egos to something deeper, a little more vulnerable, but much more loving.

I had a light bulb moment about half way through the book realizing how much better my life can be by just being more conscious of my actions and thoughts. It seems like a weird thing to think about; especially when you think about being conscious of the things you do everyday like sipping your coffee or talking on the phone. But being conscious of what you are doing and enjoying that moment is really what I think people are missing these days. We get so consumed in what we’ll be doing next, that we forget to enjoy what we are doing at that moment.

I don’t want to get into too much detail about this book as I’m sure I won’t do it justice. And you may be wondering why I am writing about a self help book in an e-Commerce blog. Well as I mentioned above, I wanted to spread the word about this book as I really believe that it can do good. But secondly, why not list the book in your storefront and take advantage of the millions of people who are searching for this book title online.

More importantly popular books are a great way to drive traffic to your store. A technique that I have seen successful retailers employ is to write book reviews and posting them in their storefront or blog. People are always looking for honest reviews on books from everyday people, so why not take advantage of that. Get those people to your store and sell them a book while they’re there. Plus it’s fun to write about something you have just committed days or weeks to. The internet is your way to share those thoughts with the world.

Finally be sure you optimize your post for search engines. Most importantly the title should be exactly what the user would be searching for. In this case my title has been optimized to: Book review of Eckhart Tolle: A New Earth. Give it a try and share your results with us.

Happy selling.

Comments

I agree with your write up of the New Earth book by Eckhart Tolle. It may cause a shift in people that is very powerful and profound. Encourage everyone to give this book a read. You may be ready for it, or not.

Posted by: Frank | June 30, 2009 at 05:15 PM